Digital Marketing Executive
Category
Marketing
Position the Role Reports to
Digital Marketing Manager / CMO
Roles and Responsibilities
- Work closely with campaign stakeholder and copywriter to create the app and web push messages, website and EDM content wireframes.
- Brief graphic and web designer on the creative and HTML content development. For example: digital ads, app, and website materials
- Work closely with Insider Account Manager (vendor) to set up, testing, and schedule to launch the campaign.
- Optimize the on-page SEO by measures and improve content, Meta descriptions and title tag, to boost its position in search ranking.
- Perform any other task as may be instructed by the immediate superior or Management from time to time.
Skill Requirement
- Knowledge of using website analytics tools (e.g., Google Analytics, Firebase, FB Analytic)
- Knowledge in Adobe Photoshop, Adobe Illustrator, HTML, and CSS
- Knowledge in web and app design
Experience
At least 1 year working experience in Digital Marketing.
Minimum Education Requirement
At least 1 year working experience in Digital Marketing.